PetLynx Hits New Marks for Jan/Feb 2010

During the first 59 days of 2010, PetLynx registered 6,876 new entities of which 3,193 were pets and 3,683 were associates. At the end of February, the PetLynx Automated Recovery System stood at 319,868 registered entities of which 147,695 were pets and 172,173 were associates.

The business plan anticipated a 'many-to-one' ratio of 'associates' to 'animals' when designing the PetLynx model. At the end of February there were 16.5% more associates than animals registered in the PetLynx utility. Since associates are directly related to transactions, either as pet families paying for services or as industry stakeholders providing services, management sees the ability to grow future revenues as being directly related to the number of associates registered in the PetLynx utility.

In July of 2009 the PetLynx V1 rate rose to 94% for the first time. At the end of February, PetLynx had automatically assisted 147,696 recovery episodes and for the first time in history achieved a V1 recovery rate of 100%. The V1 recovery rate is calculated as the cumulative number of recovery episodes divided by the cumulative number of animals registered on the system at the same moment in time.

With the highest V1 rate in the world, PetLynx demonstrates the unique advantage its registration model has. PetLynx animals are registered for their entire lifetime with no additional cost unlike other services where the information chain breaks when fees to change records are refused.

These encouraging metrics provide evidence that PetLynx is the most effective and successful recovery service in the world today.

Posted by Terri Perrin, Online Communications Editor

Community Automation for the Animal Services Industry

The benefits of Web-based applications versus in-house systems Private networks within large organizations, such as banks and manufacturers, have been using Web-based 'Application Service Providers' (ASPs) for many years. The pet industry, however, has been slower to adopt this this more advanced technology. Instead, many organizations rely on in-house systems, largely because they assume that adopting more advanced technologies is beyond their financial reach and technological capabilities. PetLynx™ bridges the gap! Our two shelter and animal management programs are ShelterLynx™ and Animal TRACS™. Both of these systems are easy to implement and use, reducing the need for extensive staff training and lowering the threshold of computer literacy required by staff and volunteers. PetLynx™ also allows public users to serve themselves with ease, which takes some of the pressure off staff. Advantages of Petlynx™ ASP web-based services:

• Easy to implement, operate and maintain
• Requires minimal client computer facilities and resources
• Holds data in a more secure environment
• Provides technical support and help capabilities, allowing local IT resources to be redeployed or eliminated
• Connects all users within a group or sub-group to the same data store without undermining security
• Can be access remotely, with appropriate user ID and passwords.

Want to know more? Check out our Q & A or contact PetLynx today!