While spending on pet-care products has gone up 34 percent globally over the past five years, according to research firm Euromonitor International, there is little if any serious research on tech-related pet spending.
Where technology excels is in addressing the two big worries of pet ownership: fear and guilt. Most owners dread the day their pet gets lost. Enter GPS pet tracking, offered by companies like Zoombak, Garmin, and Positioning Animals Worldwide.
But for many pet owners, fear of the pet becoming lost is outweighed by guilt about not giving pets enough company and attention… and technology is coming to the rescue!
Products like the “Talk to Me Treat Ball,” the “Bowlingual Voice Communicator” and an iPhone application called “Pet Acoustics” are leading the charge.
Get the whole story on high tech gadgets for the pet industry from CNN.
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