19 April 2010

New "PawdCast" Heralds Work of Animal Services Agencies & Shelters


In late March, 2010, Found Animals Foundation launched The PawdCast  -- a groundbreaking media initiative streamed live on the world-wide-web.

Since its inception in 2008, Found Animals has had great success in the Los Angeles/Southern California area by leveraging online media opportunities to help increase public awareness of the wonderful pets available at shelters, increase animal adoptions and lower euthanasia rates.

Now, hoping to bring their outreach model to a national and international audience, Found Animals in collaboration with the Southeast Area Animal Control Authority (SEAACA), produce The PawdCast, an entertaining 30-minute live webcast from 4:00 p.m. to 4:30 p.m. (PDT), Monday through Friday.  The webcast offers online viewers an unprecedented, behind-the-scenes glimpse of an animal care center to highlight the wide variety of great pets available for adoption, dispel myths about shelter animals, and provide a broad range of animal- and pet-centric entertainment.
The PawdCast features various segments including: 
  • Hot Topics (Global animal news and related stories)
  • Things Your Pets Want You To Know, and 
  • Ask The Expert.
The PawdCast offers unbiased and well-researched information on useful products, retail promotions, and interesting must-haves. Finally and most importantly, The PawdCast highlight adoptable animals throughout each episode. 

“The PawdCast is a giant step forward for shelter pet awareness,” noted Aimee Gilbreath, Executive Director of Found Animals. “We not only inform and entertain listeners and viewers, but we’re giving deserving pets great exposure to prospective adopters, enabling their chances of finding a new, loving home.  When you combine this potential with the global reach of our webcasts, The PawdCast is poised to have an extensive and important impact.” she added.

To learn more about The PawdCast or about Found Animals, please contact Michael Gilman at (310) 574-5792 or e-mail michael@foundanimals.org.


Posted by Terri Perrin, Online Communications Editor

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