How to Get More Traffic to Your Blog

Want to increase adoptions? Improve licensing compliance? Promote an important fundraiser?

Adding a blog to your website can be a huge help!

Here are three tips from the friendly folks at BlogPaws -- a new website for Pet Bloggers!

ONE - Remember that social media is just that: social. Imagine your blog as your storefront or living room but it is "located" on the Internet. If I'm traveling, how do I find your storefront or your house? I might use a map... OR I might ask a friend. Friends can give me landmarks - and guide me to the right street, right house, etc.

When you visit other blogs and leave comments, you make friends. Now, you're being social and approachable. If you leave a comment on my blog, now I can find you on the net, and by virtue of your visit, I'm going to visit you back. I may even blog or twitter about you. It's what friendly people do.

TWO - remember this: YOU ARE WHATEVER GOOGLE SAYS YOU ARE! If you're a coach but you never talk about coaching, you never mention the practice of coaching, and instead, chatter on about flowers, gardening, and how much you love the outdoors - because you don't want anyone to get turned off by all your "coaching talk"... guess what? Google will decide you're a gardener and that's what the rest of the world will believe.

Choose powerful keywords and use them often. Show Google that you're the place to send people who are looking for...whatever it is you do

THREE -  make a habit of promoting others. Create Top10 Lists of Experts. People want good advice and content. Review your blog content, create a focus on topics that will promote you and your blog without making you sound like a used-car salesman. Discuss current events and offer an opinion. Have a twitter party to raise money for your local no-kill shelter. Invite guest bloggers to your blog.

P.S. Bonus hint: link, link, link, link, link

Posted by Terri Perrin, Online Communications Editor